In Balance Is Bullshit: A Solopreneurs Guide To Making Fucking Decisions That Matter, Phyllis Williams-Strawder challenges one of the most overused promises in entrepreneurship: the pursuit of work-life balance.

Originally published in 2022, Balance Is Bullshit speaks directly to solopreneurs who are tired of being told to “find balance” while carrying the full weight of their life, brand, business, money, relationships, health, routines, and emotional well-being. Williams-Strawder argues that balance is not the goal. Choice is.

The book positions solopreneurship as a constant juggle of decisions, not a neat distribution of equal attention. Through direct language, personal stories, and guided evaluations, Williams-Strawder pushes readers to face the truth about how they are spending their time, where they are hiding behind distractions, and what they are willing to choose next.

“Life is lived, not balanced,” Williams-Strawder writes in the book’s opening. That belief drives the entire guide.

Unlike traditional business books that separate strategy from everyday life, Balance Is Bullshit treats the solopreneur as a whole person. The book walks readers through seven key life areas: family and social relationships, business and education aspirations, financial relationships, health and recreation, routine responsibilities, contribution and giving back, and mental, emotional, and spiritual well-being.

Each section invites readers to evaluate where they are, tell the truth about what needs attention, and turn that truth into a decision.

The result is not a productivity manual. It is a permission slip with teeth.

“Solopreneurs are constantly told they can do it all,” said Williams-Strawder. “But doing it all is not the same as choosing what matters. This book was written for the person who needs to stop performing balance and start deciding what kind of life and business they are actually building.”

Balance Is Bullshit is especially relevant for founders, consultants, creatives, service providers, and independent professionals who are carrying the mental, emotional, and financial weight of building something alone.

At its core, the book offers a practical and provocative reminder: every yes is also a no, doing nothing is still a choice, and boundaries will serve a solopreneur better than chasing the fantasy of balance.