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Brand Eloquence

Liberate Your Brand.
Don't Be Your Brand.

Learn to use your personal brand
to endorse your business brand

Register For A Brand Eloquence

How Do You Endorse Your Brand?

I'm talking about using your personal brand to endorse your business brand. As a solopreneur who wants to change the world ya gotta talk about your business without get'n on folx nerves.

Even though you're a bold business of one, your chances of scaling increase when you have a personal brand and a business brand.

Using one brand to do the job of both can be some confusing shit. It also sets unseen limits on your business.

So here's what happens...

The popular kids convince you, you are your brand.

The popular kids sell you old pieces to a new game.

The popular kids laugh all the way to the bank while you're still struggling.

The popular kids have you chase'n that 10k demon (10k followers or 10k/mo).

Ask yourself a few questions

Do you wanna know who will represent your brand as well as you?


Do you wanna know who is all up in your brand business?

Do you wanna know who will take the time listen to you?


Do you wanna learn from someone who's previous personal brand got them on the Food Network and the Cooking Channel?

If you really wanna know, it's lesson time

Branditude Lesson will tell you how the pieces of your brand fit together and how it affects your pricing. Solopreneurs don't need to follow the traditional branding rules.

Branded YOUniversity Introduces

Brand Eloquence

The Branditude Lesson is a virtual 3-day masterclass for you to learn what is need to build a strategic brand as a solopreneur

It's all about

  • Strategic branding with a core message

  • Brand positioning that makes you confident

  • Separating your personal and business brand

  • Creating a brand that doesn't require you to code switch

If you're ready to check out the full scope of branding, let's do the damn thing, I'm ready to share with you the structure of building a brand as a solopreneur. 

It's all about connecting the dots of your life, brand, and business. Just like any mom, I want you to live your best life without regrets. And if you're like my other brandbabies, that means you want to do things your way.


Introducing the
Ghetto Country

Sweetheart, I've been where you are.


I struggled through 3 businesses before truly getting my shit together. Chasing people down to buy what I was selling. Afraid to market my greatness. I went from selling shit I didn't know how to sell to building a brand that made millions and got me on television a few times. I wanna stop you from making my mistakes by sharing what I've learned over the years. It's NOT a secret, they just want you to believe it is. It's the one thing I stand 10 toes down on that makes me successful. It's not just brand. It's brand strategy.


Learn more about Phyllis 👉🏾

"Having a Brandmother is exactly what every entrepreneur needs in her arsenal. Her intensive (lesson) broke down branding in ways that I never heard before and never knew were important to me or pivotal to the success of my business."

- Tyesha West

Learn To Build A Solopreneur Brand

Brandma's House is the only place a brandbaby will get live interaction, an intimate space of support, a chance to be heard, and exercises to build on feedback with someone who is certified as a business coach, life coach and brand strategist.

 It's only offered every other month 


Most of all, it's the only place that talks about your personal brand endorsing your business brand.

There are only 25 seats available so you can get the attention you deserve.

To be about that life, the investment is:

$500 paid in full; OR

$250 deposit with another payment of $250 due before the lesson

(no deposit refunds if not canceled more than 7 days before)

Image by Ethan Hoover
Everybody can't be a brandbaby

You gotta be at least this tall to ride this ride.


This is an acceptance based entanglement for 7 folx who wanna get up close and personal with their brand. (1:1 option available)

If you're ready to do...

  • Strategic branding with a core message

  • Brand positioning that makes you confident

  • Separate your personal and business brand

  • Create a brand that doesn't require you to code switch

If you're do'n solopreneurship...

  • over 40

  • been in business longer than 2 years

  • generate at least $50k in revenue

  • comfortable with being you

  • open to learn and take action

  • can make a fucking decision


It's all good in the neighborhood.

What you're get'n into


  • 1 week to get your mind right

  • 6 weeks of active learning

  • 6 weeks of unpacking your brand

  • 3 months free access to brandbaby fam


You'll walk away with a strategy to close the gap of where you are and where you want to be.

You will have the confidence to market your brand, increase your prices, and scale to the next level.

The Gems You'll Unpack:

  • Brand Identity (secondary core message)

    • beliefs​

    • commitment

    • the future

    • philosophy

  • Brand Ego® (primary core message)
    • Fam/Frenemies/Fam​
    • C.A.M.P.S.
  • Brand Image

    • Brand Personality/Language

    • Brand Archetype

  • Personal Brand

  • Business Brand​

I fully appreciate finding this uncut diamond during a time of turmoil. Branding is like the secret sauce to having a successful business. The Time Out is aptly named; however, the sweat and almost tears are worth it because when I speak about my business, I have clarity of what I do and who I do it for.

Casandra Johnson, The Ethical Strategist

Common Solopreneur Branding Problems

Problem 1

You think you are your brand

Fuck whatcha heard, people are not brands. They can, however, have a personal brand. If you're the brand, how are you going to grow and scale? You can be the face of your brand. You can be the leader of your brand. You can make a name for yourself. You can be a person of influence, but you can not be a brand. 

Problem 2

You put the customer first

This is a corporate construct. Corporations have to put the customer first because they're chasing money. You, on the other hand, can have money chasing you. That's because you're not looking to people please. Customers are important but the approach for solopreneurs looking to impact the world is different.

Problem 3

You've been led to believe brand image is customer perception

No wonder you're self-diagnosing with imposter syndrome. Everyone is looking at you. That doesn't include your haters who are just waiting for you to fuck up and fall. Your brand image s/b an outward manifestation of all the work you did on your brand identity and brand ego®.

Problem 4

You don't have brand ego®

You're trying to brand based on an outdated approach. You're being told to construct your brand as if you needed outside input. It also goes back to being told you are your brand. Brand ego is a positioning technique that goes beyond fam, frenemies and fam. Or as the boring people would say audience, competition and differentiation. 

Finally, someone willing to walk you through YOUR brand strategy.

Fam Time Out​

  • 13-weeks of live brand accelerating coaching

  • Three private 30-minute 1:1 sessions

  • Limited to 7 attendees for better engagement

  • Homework with worksheets

  • Live homework breakdown & guidance

  • Brand position for personal and brand

  • Unpack your customer journey

  • Unpack your ideal client

  • 3-months in the OG Brandbaby fam

    • Qtrly SWOT Analysis follow up

    • Qtrly 1-page marketing follow up

    • Learn how to activate your brand

    • Gain access to additional resources

    • Free access to beta offers

    • 15 min monthly check in

    • and more

  • Brand guide template

  • Video Replays

  • And more

Private Time Out

  • Everything above including

    • ​Additional personalized services
    • Mini time out with an authenticity coach​
    • Mini time out with a policy professional 
    • 6-mos free in the brandbaby community


If you think you qualify, go ahead & register

Let's talk if you need a payment plan

Got questions? Click here to schedule a chat with the Ghetto Country Brandmother® or email her at

Time Out

If you're not 100% satisfied
You Get A
Free* Time Out Do Over
*This does not extend your free offer to the Brandbaby Community

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