3 Levels Of Authentic Branding As A Solopreneur
I read an article in the Wall Street Journal a couple of years ago. It's about black professionals finding balance with work and being...
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BRANDMA'S
STORY ROOM
The pen is mightier than the sword especially when you
don't give a fuck about your haters.
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- 6 min
3 Brandbabyâ„¢ Steps to Brand Like A Solopreneur
Yes, you're a solopreneur. No, you don't have to do all the things. Trying to keep all the balls in the air at this stage of the game is wha
- 6 min
3 Reasons The Client Doesn't Come First For Solopreneurs
For years the prevailing word on the street is that the customer comes first or the customer is always right. As a customer in these...
- 4 min
3 Problems With The Six-Figure Promise & Solopreneurship
The cold piece about it, is this is the shit that sells. The six-figure dream without brand strategy for solopreneurs.
- 4 min
3 Ways You Know You're Branding Out Of Fear
Being a solopreneur is scary enough. Branding can add to that fear without even a tap on the shoulder to warn you. It's understandable when
- 5 min
3 Things I'd Change If I Had To Brand Again
Solopreneurs should start their brand building from their personal brand. I'm not talking about making a name for yourself.
- 5 min
3 Brandbabyâ„¢ Steps On Archetypal Mix
As a brand strategist I love brand archetypes. I show my clients how to use them as a relatability tool for their brand.
- 6 min
3 Brandbabyâ„¢ Lessons On How Not To Drive Your Brand
What makes you special has the capacity to make you money if you think small enough. In branding it’s niching. Unfortunately, like so...
- 6 min
3 Brandbabyâ„¢ Steps To Brand Boldly
To brand boldly is to recognize the strengths behind the brand. Your strengths and the brand strategy you put behind it.
- 4 min
3 Brandbabyâ„¢ Steps To Brand Architecture
To grow and scale your business, you have to consider the architecture of how you build your brand. If you don't build the right way at...
- 6 min
3 Brandbabyâ„¢ Steps To Brand Leadership
Entrepreneurs who are new to the game will forsake brand leadership because they believe business leadership trumps all. They also forsake b
- 5 min
3 Brandbabyâ„¢ Steps In Branding Whatcha Momma Gave Ya
Branding whatcha momma gave ya is knowing how you want your personality to show up, show out and show off in your personal & business brand.
- 4 min
Wait! Branding Is More Than Know, Like And Trust
People know, like and trust because they draw similarities and make an emotional connection. If you leave them hang'n, then kiss that...
- 4 min
A Good Brand Is Hard To Find
This is a blog post I wrote but never published back in 2019 I think. It didn't seem to be an appropriate thing to share when I was still...
- 6 min
Know What You Want From Your Brand In 2022 As A Brand Leader
Entrepreneurs seldom consider what they want from their brand. I know this from my own past experience and that of my clients. It's an...
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