Personal Brand vs. Public Image
Public image is how others perceive you. It’s the snapshot and snap decision about your character, values, and expertise folx create in
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BRANDMA'S
STORY ROOM
The pen is mightier than the sword especially when you
don't give a fuck about your haters.
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7 min read
Your Marketing Budget Is Impacted by Your Personal Brand
Yes, your personal brand impacts your marketing budget. You didn’t know? Oh, you're still stuck on being authentic, huh?
4 min read
Does Your Personal Brand Talk To Much
Your personal brand approach say's a lot about the valYOUâ„¢ of the content that's shared. It's a matter of how you value yourself as a leader
3 min read
Multi-Dimensional Storytelling For Content & Marketing
Each of these stories holds a treasure chest of micro stories waiting for space of their own to shine. Combining them with the core message
3 min read
Personal Brand to Grow, Scale, & Expand; Not Get Popular
Personal branding has folx acting like these business streets are high school and they're one of the popular kids. There are flashy...
3 min read
Personal Branding: Old School vs. New School Benefits
To be a Brandma is to be a classic. It means never going out of style. That’s because being old enough to know how to keep up is not easy...
5 min read
The Fallacy Of Personal Branding
The biggest fallacy of personal branding is the one I stand against. "I am a brand." It's a fallacy because it's making entrepreneurs think
5 min read
The Harm of Downplaying Your Culture in Your Personal Brand
Having international clients allows me the privilege to tap into the value of culture as part of the personal branding experience.
4 min read
Unconscious Bias Can Really F*ck With Your Personal Branding
When you take personal branding too personal you have a tendency to lead your brand based on unconscious bias. This type of leadership...
5 min read
6 Lessons Shiny Object Solopreneurs Can Learn From Lord Of The Rings - SPOILER ALERT
I recently discovered a common thread running through my existing and potential clients who are drawn to me. They have shiny object...
6 min read
3 Brandbabyâ„¢ Steps to Brand Like A Solopreneur
Yes, you're a solopreneur. No, you don't have to do all the things. Trying to keep all the balls in the air at this stage of the game is wha
4 min read
3 Ways You Know You're Branding Out Of Fear
Being a solopreneur is scary enough. Branding can add to that fear without even a tap on the shoulder to warn you. It's understandable when
6 min read
3 Brandbabyâ„¢ Steps To Brand Boldly
To brand boldly is to recognize the strengths behind the brand. Your strengths and the brand strategy you put behind it.
4 min read
3 Brandbabyâ„¢ Steps To Brand Architecture
To grow and scale your business, you have to consider the architecture of how you build your brand. If you don't build the right way at...
6 min read
3 Brandbabyâ„¢ Steps To Brand Leadership
Entrepreneurs who are new to the game will forsake brand leadership because they believe business leadership trumps all. They also forsake b
6 min read
Know What You Want From Your Brand In 2022 As A Brand Leader
Entrepreneurs seldom consider what they want from their brand. I know this from my own past experience and that of my clients. It's an...
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